The Beauty Club™  

How To: The Perfect, Seamless Base

The secret to seamless foundation application and undetectable wear, we hear you ask? While finding the perfect formula is half the battle, once you have it, ensuring it vanishes into your complexion seamlessly is just as crucial. Read on for our tips for how to apply foundation and achieve that ever-elusive, second-skin finish.

Create a Glowing Canvas

Clean and well-moisturised skin will supercharge your glow. Start with a hydrating mask (targeted to your skin type) and follow it up with your moisturiser by working it into the skin to boost circulation, creating a natural flush.

Our Favourites

Embryolisse Lait Creme Concentrate (24-Hour Miracle Cream)

Tatcha The Water Cream

By Terry Baume De Rose Hydrating Rose Sheet Mask

To Prime or Not to Prime

It’s the question asked by both amateurs and pros alike. When applied as needed and correctly, it can prolong the foundation for all-day wear. Assess your skin's needs, and use an anti-shine primer for hotspots like the forehead, hairline, sides of the nose, and around the mouth, if oiliness is a concern or a sheer, illuminating one for the tops of the cheekbones to address dullness.

Our Favourites

Fenty Beauty by Rihanna Pro Filt'R Instant Retouch Primer - # Soft Matte

ILIA True Skin Radiant Priming Serum

Seamless Foundation Application

Apply foundation only where it’s necessary and start in the center of the face, on the apples of the cheeks, and slowly blend out. To ensure the foundation looks as natural as possible, try and skip the bridge of the nose—letting freckles show through—and the corners of the nostrils, so foundation doesn’t cling to dry patches.

Our Favourites

Giorgio Armani Luminous Silk Foundation

Estee Lauder Futurist Hydra Rescue Moisturizing Makeup SPF 45

Christian Dior Dior Backstage Face & Body Foundation

Blot and Set

First, soak up excess oil with blotting papers. Then, look to a featherweight translucent powder to seal in foundation and prevent unwanted sheen. Use a brush to apply it very lightly and only to the areas that get the most shiny.

Our Favourites

BareMinerals Original Mineral Veil Pressed Setting Powder

Laura Mercier Loose Setting Powder - Translucent


Eyelash Enhancing Serum (With Hexatein 1 Complex)



Discipline Fluidissime Complete Anti-Frizz Care (For All Unruly Hair)



Resistance Fondant Extentioniste Length Strengthening Conditioner



No. 3 Hair Perfector


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