The Beauty Club welcomes Akisa, Beauty Blogger

A corporate rat by day and beauty blogger by night, Akisa is the Melbourne-based editor of BeautySwatch.com, a colour library of lipstick shades to help women find their way through the lipstick jungle. Together with a team of shopaholic bloggers, akisa and her team "swatches" the latest lip shades and reviews lip treatments.  This allows readers to preview a product and be inspired to try a new brand or shade on their next purchase.

The blog was conceived after Akisa had enough of crawling through countless beauty blogs and Google searches (often resulting in unrelated images) to preview a lip shade before buying online.   Since its inception in June 2009, the BeautySwatch concept has received worldwide attention, with recent features on BeautyEditor.com.au,  BellaSugar.com.au and Springwise.com.  

Lip Swatches: http://www.beautyswatch.com/search/label/TheBeautyClub

Skincare & Cosmetic Reviews: http://www.akisalove.com/search/label/TheBeautyClub

Beauty Swatch press: http://www.beautyswatch.com/search/label/press